Reliability of semantic differential scales: The role of factor analysis
Author:
- 1 December 1971
- journal article
- research article
- Published by Taylor & Francis in Western Speech
- Vol. 35 (3) , 185-190
Abstract
(1971). Reliability of semantic differential scales: The role of factor analysis. Western Speech: Vol. 35, No. 3, pp. 185-190.Keywords
This publication has 1 reference indexed in Scilit:
- The influence of ego‐involvement and discrepancy on perceptions of communicationSpeech Monographs, 1970