Informative advertising and product match
Authors:
- Michael MeurerMMMichael Meurer
- Dale O. StahlDSDale O. Stahl
- 1 March 1994
- journal article
- Published by Elsevier in International Journal of Industrial Organization
- Vol. 12 (1) , 1-19
Abstract
No abstract availableKeywords
This publication has 3 references indexed in Scilit:
- Product Differentiation with Imperfect InformationReview of Economic Studies, 1984
- Informative Advertising with Differentiated ProductsReview of Economic Studies, 1984
- Equilibrium Distributions of Sales and Advertising PricesReview of Economic Studies, 1977