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Person-Situation: Segmentation's Missing Link
Home
Publications
Person-Situation: Segmentation's Missing Link
Person-Situation: Segmentation's Missing Link
Author:
PD
Peter R. Dickson
Peter R. Dickson
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1 January 1982
journal article
Published by
SAGE Publications
in
Journal of Marketing
Vol. 46
(4)
,
56
DOI:
10.2307/1251362
Abstract
No abstract available
Cited
Cited by 110 articles
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