The effect of Cultural Intelligence on consumer-based destination brand equity
Authors:
- Dolores M. Frías-JamilenaDFDolores M. Frías-Jamilena
- Carmen M. Sabiote-OrtizCSCarmen M. Sabiote-Ortiz
- Josefa D. Martín-SantanaJMJosefa D. Martín-Santana
- Asunción Beerli-PalacioABAsunción Beerli-Palacio
- 1 September 2018
- journal article
- research article
- Published by Elsevier in Annals of Tourism Research
- Vol. 72, 22-36
Abstract
No abstract availableKeywords
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