Aspirations and entrepreneurial motivations of middle-class consumers in emerging markets: The case of India
Authors:
- Rajshekhar (Raj) G. JavalgiRJRajshekhar (Raj) G. Javalgi
- David A. GrossmanDGDavid A. Grossman
- 1 June 2016
- journal article
- Published by Elsevier in International Business Review
- Vol. 25 (3) , 657-667
Abstract
No abstract availableThis publication has 40 references indexed in Scilit:
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