Development and return on execution of product innovation capabilities: The role of organizational structure
Authors:
- Bulent MengucBMBulent Menguc
- Seigyoung AuhSASeigyoung Auh
- 1 July 2010
- journal article
- Published by Elsevier in Industrial Marketing Management
- Vol. 39 (5) , 820-831
Abstract
No abstract availableKeywords
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