Leveraging Synergy and Emotion In a Multi-Platform World
Authors:
Open Access
- 1 December 2013
- journal article
- Published by Taylor & Francis in Journal of Advertising Research
- Vol. 53 (4)
Abstract
No abstract availableThis publication has 19 references indexed in Scilit:
- Neurobiological model of perception: Considerations for transference.Psychoanalytic Psychology, 2007
- Affective Influence on Judgments and Decisions: Moving towards Core MechanismsReview of General Psychology, 2007
- Component processes of conceptual priming and associative cued recall: The roles of preexisting representation and depth of processing.Journal of Experimental Psychology: Learning, Memory, and Cognition, 2007
- Neural mechanisms of autonomic, affective, and cognitive integrationJournal of Comparative Neurology, 2005
- The somatic marker hypothesis: A neural theory of economic decisionGames and Economic Behavior, 2005
- Distracted and confused?: Selective attention under loadTrends in Cognitive Sciences, 2005
- Internet advertising: Is anybody watching?Journal of Interactive Marketing, 2003
- Empathy: Its ultimate and proximate basesBehavioral and Brain Sciences, 2002
- Emotion and motivation I: Defensive and appetitive reactions in picture processing.Emotion, 2001
- Emotion, Memory and the BrainScientific American, 1994