Allocating a hybrid retailer's assortment across retail stores: Bricks-and-mortar vs online
Authors:
- Amit BhatnagarABAmit Bhatnagar
- Siddhartha S. SyamSSSiddhartha S. Syam
- 1 June 2014
- journal article
- Published by Elsevier in Journal of Business Research
- Vol. 67 (6) , 1293-1302
Abstract
No abstract availableKeywords
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