Determining the effectiveness of consumer boycotts: A stock price analysis of their impact on corporate targets
Authors:
- Stephen W. PruittSPStephen W. Pruitt
- Monroe FriedmanMFMonroe Friedman
- 1 December 1986
- journal article
- research article
- Published by Springer Nature in Journal of Consumer Policy
- Vol. 9 (4) , 375-387
Abstract
No abstract availableKeywords
This publication has 7 references indexed in Scilit:
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- Security price reactions around corporate spin-off announcementsJournal of Financial Economics, 1983
- On corporate governanceJournal of Financial Economics, 1983
- Measuring security price performanceJournal of Financial Economics, 1980
- Estimating betas from nonsynchronous dataJournal of Financial Economics, 1977
- The Adjustment of Stock Prices to New InformationInternational Economic Review, 1969