Customer perceived value in B-t-B service relationships: Investigating the importance of corporate reputation
Authors:
- Håvard HansenHHHåvard Hansen
- Bendik M. SamuelsenBSBendik M. Samuelsen
- Pål R. SilsethPSPål R. Silseth
- 1 April 2008
- journal article
- Published by Elsevier in Industrial Marketing Management
- Vol. 37 (2) , 206-217
Abstract
No abstract availableKeywords
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