Mad Economics: An Analysis of an Adless Magazine
Author:
- 1 March 1984
- journal article
- Published by Oxford University Press (OUP) in Journal of Communication
- Vol. 34 (1) , 44-61
Abstract
No abstract availableKeywords
This publication has 1 reference indexed in Scilit:
- Consumer Magazine Prices and the Mythical Advertising SubsidyJournalism Quarterly, 1982