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A personalized recommendation system based on product taxonomy for one-to-one marketing online
Home
Publications
A personalized recommendation system based on product taxonomy for one-to-one marketing online
A personalized recommendation system based on product taxonomy for one-to-one marketing online
Author:
LH
L Hung
L Hung
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1 August 2005
journal article
Published by
Elsevier
in
Expert Systems with Applications
Vol. 29
(2)
,
383-392
DOI:
10.1016/j.eswa.2005.04.016
Abstract
No abstract available
Keywords
PERSONALIZED RECOMMENDATION SYSTEM
ONE-TO-ONE MARKETING
PRODUCT TAXONOMY
CUSTOMER CLASSIFICATION
Cited
Cited by 77 articles
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