Engaging consumers through corporate social responsibility messages on social media: An experimental study
Authors:
- Ebru UzunoğluEUEbru Uzunoğlu
- Selin TürkelSTSelin Türkel
- Burcu Yaman AkyarBABurcu Yaman Akyar
- 1 December 2017
- journal article
- Published by Elsevier in Public Relations Review
- Vol. 43 (5) , 989-997
Abstract
No abstract availableThis publication has 48 references indexed in Scilit:
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