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The Influence of Corporate Credibility on Consumer Attitudes and Purchase Intent
Home
Publications
The Influence of Corporate Credibility on Consumer Attitudes and Purchase Intent
The Influence of Corporate Credibility on Consumer Attitudes and Purchase Intent
Authors:
RG
R E Goldsmith
R E Goldsmith
BL
B A Lafferty
B A Lafferty
SN
S J Newell
S J Newell
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1 October 2000
journal article
Published by
Springer Nature
in
Corporate Reputation Review
Vol. 3
(4)
,
304-318
DOI:
10.1057/palgrave.crr.1540122
Abstract
No abstract available
Keywords
CORPORATE REPUTATION
REPUTATION MANAGEMENT
BEST PRACTICE
RECENT DEVELOPMENTS
TOP OF MIND
RI INSIGHTS
FOR YOUR BOOKSHELF
REVIEWS
RESEARCH
Cited
Cited by 104 articles
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