Motivating High School Seniors to Register to Vote with Registrars’ Visits

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Abstract
In Spring 2024, we conducted a randomized controlled trial in Latino-majority communities in Arizona and Texas to test the impact and effects of voter registration campaigns run by local Registrars in high schools. We theorized that bringing election officials into schools dispels informational uncertainty, cultivates positive political attitudes and emotions, and ultimately boosts voter registration rates. Two partner schools were identified in each state and then randomized into treatment and control conditions. Before treatment, seniors at all four high schools were asked to complete a survey about their interest in and attitudes toward politics and voting. Registrars then conducted in-person visits at the two treatment schools. After treatment, the seniors again were asked to complete a survey. We find that the Registrars’ visits increased enthusiasm, encouragement, and interest around voting and decreased anxiety.

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