Healthy shopping dynamics: The healthiness of sequential grocery choices
Authors:
- Koert van IttersumKIKoert van Ittersum
- Martine T. van der HeideMHMartine T. van der Heide
- Niels HoltropNHNiels Holtrop
- Tammo H.A. BijmoltTBTammo H.A. Bijmolt
- Jenny van DoornJDJenny van Doorn
Open Access
- 9 October 2023
- journal article
- research article
- Published by Elsevier in Journal of Retailing
- Vol. 100 (1) , 24-40
Abstract
No abstract availableKeywords
Funding Information
- Marketing Science Institute Inc (4-1991)
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