Decision time as a function of the number and complexity of equally attractive alternatives.
Authors:
- Clyde HendrickCHClyde Hendrick
- Judson MillsJMJudson Mills
- Charles A. KieslerCKCharles A. Kiesler
- 1 January 1968
- journal article
- Published by American Psychological Association (APA) in Journal of Personality and Social Psychology
- Vol. 8 (3, Pt.1) , 313-318