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Publications
An Experiment in Delphi Estimation in Marketing Decision Making
Home
Publications
An Experiment in Delphi Estimation in Marketing Decision Making
An Experiment in Delphi Estimation in Marketing Decision Making
Author:
RB
Roger J. Best
Roger J. Best
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1 November 1974
journal article
Published by
JSTOR
in
Journal of Marketing Research
Vol. 11
(4)
,
448
DOI:
10.2307/3151295
Abstract
No abstract available
Cited
Cited by 66 articles
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