Current Organizations / Institutes

The organizations/institutes from the scholar's latest article

Previous Organizations / Institutes

The organizations / institutes from the scholar's other articles in the past ten years


Salina Daud has a total of 18 co-authors. Here are the top co-authors by number of shared publications:


Latest Publications

  • Open Access

    Aligning Yemeni Smes with SDGs: The Role of Innovation Self-Efficacy and Knowledge Sharing on Project Success

    by Omar M. N. Alsharabi, Amar Hisham Jaaffar, Mohammad Khudari, Salina Daud

    Objective: This study explores the interplay between Knowledge Sharing (KSH), Innovation Self-Efficacy (ISE), and Project Success (PS) within Yemeni manufacturing small and medium-sized enterprises (SMEs). It focuses on analyzing how KSH and ISE influence PS, with a particular emphasis on the mediating effect of ISE in the relationship between KSH and PS. Theoretical Framework: This section outlines the key concepts and theories that form the foundation of the research. Social Cognitive Theory (SCT) and the Knowledge-Based View (KBV) are highlighted as the primary frameworks, offering a robust understanding of how ISE and KSH influence PS, especially in resource-limited contexts such as Yemen. Method: Data were collected from 355 project managers and supervisors of manufacturing SMEs using a survey-based quantitative approach across four regions in Yemen. The suggested hypotheses were evaluated through Partial Least Squares Structural Equation Modeling (PLS-SEM). Results and Discussion: The findings show that KSH significantly impacts PS, and ISE partially mediates this relationship. Thus, promoting KSH practices and ISE is crucial for improving project outcomes, especially in resource-limited settings. Future research should examine contextual factors like organizational culture, leadership styles, and external influences to better understand how relationships vary across different industries and regions. Research Implications: Practitioners should focus on fostering a culture of KSH and boosting ISE to achieve better project outcomes. SMEs in challenging environments, like Yemen, can leverage these insights to overcome obstacles and enhance their competitiveness. Originality/Value: This study provides a theoretical and empirical basis for examining the relationship between KSH, ISE, and PS in Yemeni SMEs. It emphasizes the vital role of human and knowledge resources in project success and offers practical recommendations for maximizing these resources in resource-limited settings.

  • Open Access

    Residential Consumers’ Lifestyle Energy Usage and Energy Efficiency in Selected States in Malaysia

    by Salina Daud, Wan Noordiana Wan Hanafi, Bamidele Victor Ayodele, Jegatheesan Rajadurai, Siti Indati Mustapa, Nurul Nadiah Ahmad, Wan Mohammad Taufik Wan Abdullah, Siti Norhidayah Toolib, Maryam Jamilah Asha’ari, Harni Aziera Afsarizal

    In recent decades, significant changes have occurred in the consumer lifestyle and energy consumption structure. In order to foster a more holistic understanding of how residential consumers use energy in their everyday life and how it affects energy efficiency, individual data about energy-related behaviour in six primary areas, namely, housing, mobility, diet, consumption, leisure activities, and information, were studied. Specifically, the objective of this study is to investigate energy efficiency behaviour based on residential consumers’ lifestyles. An exploratory pilot study with a total of 50 respondents was carried out in month of July. Data were collected from residential consumers from six states in Peninsular Malaysia and were analysed using the Partial Least Square Structural Equation Modelling approach. The result showed that consumption, housing, and information are the dominant direct contributors to energy efficiency. By understanding these lifestyles, researchers and policymakers can better understand consumer energy consumption behaviour and design targeted interventions to encourage energy efficiency and conservation. The paper highlights the need for further research on consumer lifestyles and their contribution to energy efficiency. It also provides findings from this study that was used to refine the research tools for future research.


  • Open Access

    Linking Sustainable Design and Social Sustainability Performance of Chemical Manufacturing Firms: Moderating Role of Islamic Work Ethics

    by Maryam Jamilah Asha’ari, Salina Daud, Norazah Mohd Suki

    This study examines the impact of sustainable design on firms’ social sustainability performance, and the moderating role of Islamic work ethics in this relationship. 344 chemical manufacturing organisations in Malaysia were invited to participate in a survey. Data from 130 completed questionnaire sets were subjected to partial least square (PLS) analysis. The results demonstrated significant effect of sustainable design on social sustainability performance. It was also shown that Islamic work ethics moderate the relationship between sustainable design and social sustainability performance. Al-Quran and hadith were used to support this study to link the relationships of the variables under study, particularly in the context of chemical manufacturing organisations in Malaysia. The present study has furnished significant theoretical contributions of how the Natural-resource-based view theory and stakeholder theory could be incorporated into the present proposed framework with the inclusion of the moderating role of Islamic work ethics, and eventually enrich the findings of extant research. As for practical contributions, businesses in the chemical industry would make well-informed decisions about which eco-friendly practices, particularly sustainable design, to adopt in order to attain social sustainability performance and successfully implement Islamic work ethics. Direction for future research is also recommended.


  • Open Access

    Blue Ocean Leadership and Emotional Intelligence in Government Link Companies (GLCs): Preparing for Industry 4.0

    by Wan Noordiana Wan Hanafi, Salina Daud, Nur Lyana Baharin

    This research is carried out to examine the influences of blue ocean leadership styles on emotional intelligence. A stratified random sampling technique is used to identify the sample for this study. Questionnaire is distributed to 120 middle to top level leaders from the selected government link companies (GLCs) which is listed in the Government Link Transformation Programme (GLTP). A partial least square structural model (PLS-SEM) approach is used to analyses the data for this study. The findings indicate that there is a significant relationship between blue ocean leadership style and emotional intelligence. This study would give practical implications where it could inform leaders that they need to have high emotional intelligence in order to lead the organization. This study also contributes to new knowledge by pointing to the leadership role of accurate attributions, where each attribution can lead to enhancing leader effectiveness.


  • Open Access

    Is MLQ Instrument Applicable to Verify the Blue Ocean Leadership Traits?

    by Wan Noordiana Wan Hanafi, Salina Daud, Nur Lyana Baharin

    Blue Ocean Leadership aims to achieve an organizational increase in leadership strength quickly and at low cost, which translates into high performance for the business. This is why in building a sustainable business and community in the organization, leadership plays a very important role. The purpose of this paper is to review past researches and to identify whether the "Multifactor Leadership Questionnaire" (MLQ From 5x) is applicable to be used to measure blue ocean leadership traits. It is expected that the instruments proposed in this paper will contribute to the new findings in the leadership study.