Nosheena Yasir

Enterprise resource planning (ERP) systems are popular and associated with increased organizational performance, but the channels by which ERP utilization affects firm performance are not fully known. This study investigates how ERP use relates to the performance of Chinese SMEs and examines customer relationship management (CRM), knowledge management (KM), and top management commitment (TMC) as parallel mediators. The analysis further tests the hypothesis that technophobia undermines the positive association between ERP use and knowledge management. PLS-SEM was used to analyze cross-sectional survey data of 600 ERP users. ERP usage was positively associated with firm performance, and CRM, KM, and TMC mediated this relationship. Technophobia significantly weakened the ERP-KM relationship. These results indicate that ERP systems improve the performance of firms not only through the integration of operations but also through customer- and knowledge-related processes and leadership processes. The findings emphasize the role of managers in complementing ERP investments with robust CRM practices, management support, and knowledge-sharing systems, as they deal with employee anxiety about technology. This study contributes to ERP research by demonstrating that the performance results associated with ERP in SMEs are contingent on the alignment of customer, managerial, and knowledge-based processes and that technophobia is a boundary condition that selectively limits the processes facilitated by ERP.

In Pakistan, where unemployment and environmental degradation present major challenges, fostering sustainable entrepreneurial intentions among university students is crucial for promoting sustainable development. This study examines the key factors influencing students’ intentions to launch environmentally focused startups, emphasizing the conservation of natural resources. By extending the theory of planned behavior to include environmental and sociological factors, this research provides deeper insights into sustainable entrepreneurial intentions. Data from 475 students across Pakistani higher education institutions, collected between May and September 2024, were analyzed using covariance-based structural equation modeling with AMOS. The results indicate that personal attitudes, perceived behavioral control, and subjective norms are significant predictors of sustainable entrepreneurial intentions. Environmental awareness and sustainability-focused education fosters positive attitudes and enhance perceived behavioral control, while family and social support strengthen subjective norms. This study enriches the theory of planned behavior by integrating environmental and social factors, particularly within the context of a developing economy. The findings offer practical recommendations for policymakers and educators to promote sustainability-oriented education and family involvement in supporting green ventures.

This study aims to explore the impact of supply chain risk (SCR) on organizational performance (OP) within the Pakistani auto sector, focusing on the mediating role of supply chain integration (SCI) and the moderating effect of demand uncertainty. The research investigates how effectively managing SCR and integrating supply chain functions can enhance organizational resilience and performance, especially in the context of a volatile market environment. A quantitative research design was employed, with data collected through self-administered questionnaires distributed to 400 supply chain managers and decision-makers in the auto industry. A total of 320 completed questionnaires were returned, resulting in a response rate of 80%. The data were analyzed using Smart PLS to test the proposed hypotheses and examine the relationships between SCR, integration, demand uncertainty, and organizational performance. This study found that SCR negatively impacts organizational performance, while SCI mediates this relationship, enhancing performance outcomes. Additionally, demand uncertainty was found to moderate the relationship between SCR and integration, highlighting the importance of flexibility and adaptability in supply chain management. All hypotheses were supported, confirming the significant role of integration and uncertainty in managing risks effectively. This study contributes to the existing literature by providing empirical evidence from a developing economy, offering valuable insights for practitioners in the automotive industry. This study is a contribution to the supply chain management literature in that it provides empirical evidence regarding supply chain integration as a mediator and demand uncertainty as a moderator of the relationship between the supply chain risk and organizational performance.

Business culture is shifting rapidly as a result of discussions emphasizing green entrepreneurship, which emphasizes ecological sustainability. Sustainable entrepreneurship plays a crucial role in predicting economic growth in a world where enterprise is driven by climate change and environmental degradation. Despite the positive contributions of eco-friendly corporate operations, there is still limited knowledge about sustainable entrepreneurial intentions and their environmental value. Current research examines the impact of attitudes toward sustainable entrepreneurship, perceived behavioral control, and subjective norms, as well as environmental value on sustainable entrepreneurial intentions. The study uses survey responses from 418 students in Lahore and Faisalabad, Pakistan, and evaluates a revised version of the theory of planned behavior using structural equation modeling. The findings of the study suggest that environmental value has a direct and indirect impact on attitudes towards sustainable entrepreneurship, and perceived behavioral control and environmental value support sustainable entrepreneurial intentions. However, subjective norms were found to be insignificant in influencing sustainable entrepreneurial intentions. Furthermore, this study explores the connection between environmental values, attitudes towards sustainable entrepreneurship, and how perceived behavioral control is moderated by entrepreneurial experience. Entrepreneurs with prior experience might expect a stronger correlation between their environmental values and their desire to launch a sustainable venture. Policymakers and managers need to prioritize the development of ecological values and sustainable entrepreneurial intentions to support the growth of sustainable enterprises. The findings have significant implications for developing effective strategies to foster sustainable development in businesses.

In recent years, there has been an increase in awareness of the need for green innovation to attain sustainable development. Green innovation has been proven to be one of the ways to achieve sustainable development. Most research on determinants of green business innovation has focused on either personal or regulatory factors. This paper examines whether and how the personal factors of local officials are rarely concerned. While in the context of accelerating the construction of an ecological civilization, China has implemented a series of reforms, including those that concern the achievement of environmental objectives while assessing the performance and supervising the responsibility of officials. As these reforms have been designed on a personalized basis, this paper adopts a micro perspective to measure the political incentives of key local officials. Taking A-share-listed companies as our sample, our empirical investigation shows that the political motivations of key local officials can promote regional enterprises’ green innovation, and the government–enterprise relationship along with the corporate social responsibility of enterprises can strengthen this effect. Our conclusions prove that the reforms mentioned above have been operating effectively, and political incentives have improved local officials’ supervision of regional enterprises’ energy conservation and pollution reduction, which provides new evidence for the “promotion competition” of local officials during the transitional period in China.

Sustainable entrepreneurial opportunity recognition and action are strongly linked to a person’s desire to succeed. Therefore, entrepreneurial intentions are increasingly being studied from a sustainable development viewpoint. By integrating the theory of human values into the theory of planned behavior, the goal of this study was to investigate how values interact with sustainable entrepreneurial intentions. In all, 465 graduate students from Punjab, Pakistan, were interviewed for this study. The findings reveal that students’ entrepreneurial intentions are supported by views toward sustainable entrepreneurship, societal norms, and perceived behavioral control. According to structural equation modeling, self-transcendence and self-enhancement are the personal values that directly or indirectly interact with sustainable entrepreneurial intentions, which is consistent with the findings of the present study. Accordingly, the TPB model may help identify the relationship between sustainable entrepreneurship values and aims and the role of personal values in terms of understanding sustainable entrepreneurial intentions. As a practical implication, according to this study, it is essential to emphasize the importance of personal values in the education of potential entrepreneurs to increase their sustainable entrepreneurial intentions.

Electric vehicles have been identified as a viable option for optimization of the energy structure to foster energy conservation and a reduction in emissions, as well as to promote the development of a sustainable economy. Recently, China announced that the financial subsidies for electric vehicles will be gradually withdrawn, and many incentive policies will be revised, indicating that the electric vehicle market has transformed from a policy-driven to a market-driven structure. Therefore, we study the elements affecting consumers’ purchase intention in the early stage of electric vehicle availability to provide a theoretical reference that can be used in China to continue to stimulate market diffusion of electric vehicles based on the innovation diffusion theory and planned behavior theory. The current study explains the associations among the innovation characteristics, perceived risk, and purchase intention in relation to electric vehicles and details the moderating effect of lifestyle on fashion consciousness, environmental consciousness, and price consciousness. This paper investigates 529 potential consumers in Beijing, Shanghai, and other places, and AMOS and SPSS were used to perform quantitative analyses. The results show that innovation characteristics exert an obvious effect on purchase intention based on the mediating variable of perceived risk. Fashion consciousness significantly moderates the relationship between relative advantage and perceived risk, and environmental consciousness has a significant influence on the relationship between technology compatibility and perceived risk. Price consciousness plays the smallest role in this process. In practice, the findings suggest that practitioners can promote electric vehicle consumer purchase intention by using psychological activation techniques to improve the attitude and educational interest in relation to this product. It is also suggested that, as part of the strategy, government services should be improved.

Intentions have been described as a key driver of sustainable entrepreneurial opportunity recognition and eventually activity. As a result of this study, interest may increase in entrepreneurship intentions across numerous entrepreneurial levels and styles, specifically from the point of view of sustainability. However, research to date has not been able to completely determine how the intrinsic complications of instantaneously producing social, environmental, and economic means will have an impact on the intentions of university students. This study sought to inspect the impact of self-transcending and self-enhancing value on the advent of intentions. The theory of planned behavior is an adaptive theory that this study quantitatively analyzed using a structural equation model and survey data from 577 university students in Punjab, Pakistan. The empirical findings show that altruistic, biospheric, hedonic, and egoistic values all have an indirect effect on sustainability-driven entrepreneurial intentions, which is important to understand when assessing attitudes toward sustainable entrepreneurship and perceived behavior control. In essence, attitudes, perceived behavior, and social norms all affect aspirations to become a sustainable entrepreneur. In real-world terms, the findings indicate that by using value activation techniques to increase attitudes and educational interest, practitioners may promote sustainable entrepreneurial intentions. It is also suggested how government services could be improved as part of the strategy.

The leader of an organization and its members together constitute a binary structure of the main body of the organization and achievement of their goals. The existing literature mainly focuses on the characteristics and following behavior of members. Although the Leader-Member Exchange (LMX) theory uniquely explains the relationship between sustainable leaders and followers, it cannot as easily explain the creative work behavior of followers. This paper proposes that effective following behavior can stimulate the intrinsic motivation of followers and make this consistent with their work motivation, thereby producing creative work behavior and leading to the more effective achievement of organizational goals. Moreover, it demonstrates the internal relationships and mechanisms of action between effective following behavior and creative work behavior. Taking the two dimensions of effective following behavior as independent variables and the three dimensions of creative work behavior as dependent variables, a group of hypotheses were presented. The moderating role of the perceived organizational support and sustainable leadership in the relationship between effective following behavior and creative work behavior was demonstrated, and two groups of hypotheses were proposed. Data from 409 surveys, factor analysis, and multiple regression analysis were used to test the hypotheses. The empirical results show that in the organization the radical and incremental creative work behavior of the followers correlates positively with their active, participatory following behavior and the non-blind following behavior. The followers’ non-creative routine work behavior correlates negatively with their active participatory following behavior and has no significant correlation with the non-blind following behavior. In conclusion, sustainable leadership and perceived organizational support can therefore strengthen the relationship between actively participating in following behavior and creative work behavior and weaken the relationship between non-blind following behavior and creative work behavior.

Sustainable entrepreneurship focuses on finding ways to monetize future products, nature conservation, life support, and communities. Therefore, the intention has been identified as one of the key drivers to perceive business opportunities and ultimately leverage them, which increases interest in investigating it, especially from a sustainability perspective. The purpose of this study was to investigate the intention of sustainable entrepreneurship through a modified version of the theory of planned behavior based on survey data of 520 university students studying in Punjab, Pakistan and using structural equation modeling for quantitative analysis. The study sought to incorporate three additional constructs (environmental values, social values, and consideration of future consequences) to explain the relationship between the antecedents of sustainable entrepreneurial intention. This study shows that sustainable entrepreneurship, social norms, attitudes, and perceived behavioral control praise students’ sustainable intentions. Environmental values, intrinsic and extrinsic rewards, and consideration of future consequences (CFC-F and CFC-I) indirectly influence sustainable entrepreneurial intentions. The study also highlights the contradictory roles of CFC-I in reversing the pursuit of sustainable entrepreneurship. Indeed, the finding proposed that educational and other practitioners can improve attitudes and behaviors by promoting sustainable entrepreneurship through value creation and forward-looking activation strategies.