PORTUGUESE TOURISM – SUSTAINABLE PLANNING: AN OVERVIEW

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Abstract
Purpose. The post-COVID challenges led to rethinking the Portuguese tourism policy within the context of reinforcing the goals of sustainability . Despite the high complexity of perspectives on tourism planning, this paper aims at discussing the importance of tourism planning and management to achieve sustainable tourism development.Method. The paper is a literature review on tourism planning and management. Simultaneously, categorial content analysis is conducted with regard to Portuguese tourism challenges and planning tools.Findings. Tourism is a strategic sector for the Portuguese sustainable development as recognised in a set of planning tools, such as “Tourism Strategy 2027” [TP 2017], “The Reactivate Tourism. Build the Future Action Plan” [TP 2021a], and the “+ Sustainable Tourism Plan: 2020-23 - More than a challenge, it is the way” [TP 2021b]. Sustainability, inclusiveness, cohesion, participation, dialogue, integration, conservation, preservation, innovation and responsibility are keywords in this process.Research limitations and conclusions. The discussion about Portuguese tourism planning can be deepened considering other methodological tools, such as interviews with tourism planning stakeholders, in order to evaluate its effectiveness as well as future planning trends in a post-COVID-19 pandemic and within the volatile context of the war in Ukraine.Originality. The number of publications associated with Portuguese tourism planning is limited, thus highlighting the need for more studies.Type of paper. A case study.

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