SGSayan Gupta
Sayan Gupta
*This is an algorithmically generated author record based on publicly available information.
Current Organizations / Institutes
The organizations/institutes from the scholar's latest article
Research Subjects
Research Interests
Sayan Gupta has a total of 3 co-authors. Here are the top co-authors by number of shared publications:
- Donald R. Lehmann
Columbia University
2 shared publications - Kevin Lane Keller
Dartmouth College
2 shared publications - Vanitha Swaminathan
University of Pittsburgh
2 shared publications
Latest Publications
- 26 May 2022
- Published by Springer Nature in Journal of the Academy of Marketing Science
- Vol. 50 (4) , 665
Correction to: Brand actions and financial consequences: a review of key findings and directions for future research
- 26 May 2022
- Published by Springer Nature in Journal of the Academy of Marketing Science
- Vol. 50 (4) , 665
Correction to: Brand actions and financial consequences: a review of key findings and directions for future research
- 30 April 2022
- Published by Springer Nature in Journal of the Academy of Marketing Science
- Vol. 50 (4) , 639-664
Brand actions and financial consequences: a review of key findings and directions for future research
- 30 April 2022
- Published by Springer Nature in Journal of the Academy of Marketing Science
- Vol. 50 (4) , 639-664
Brand actions and financial consequences: a review of key findings and directions for future research